Be a Sponsor

The 14th annual Sweetheart Auction will be a festive event as more than 800 guests will enjoy a delicious dinner buffet, complimentary wine and beer bar, and fantastic silent and live auctions featuring more than 400 items. Most important, this single event generates nearly 50% of the funds to support our critical patient services.

The Cancer Foundation for New Mexico is a local, independent nonprofit. All money raised stays in New Mexico. It’s neighbors helping neighbors!

Benefits of Sponsorship

Sweetheart Auction sponsorships provide many benefits that generate great visibility and well-deserved recognition for sponsors before, during, and after the event as you support a meaningful, local cause. Admissions to the event and Honor Wall participation are included too.


Questions? Please call Bob Ansheles at (505) 955-7931 x. 4, or email

The Honor Wall

One of the most moving elements of our Sweetheart Auction is the Honor Wall, displayed in the middle of the event. All sponsors of the Sweetheart Auction are entitled to participate in the Honor Wall and to include a picture of their honoree, which gives the opportunity to pay tribute to a special person.